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Learning aid to accompany basic marketing


Includes bibliographical reference and index.

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HF5415.13 M369 C5HF5415.13 M369Main LibraryAvailable
HF5415.13. M369 c1.HF5415.13 M369Main LibraryAvailable

Detail Information

Call Number
HF5415.13 M369
Publisher Mcgraw-Hill, : Boston, Mass..,
Collation
vp. : ill.
Language
English
ISBN/ISSN
9780073361925
Edition
17th ed.
Subject(s)
Marketing
Management.

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