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Marketing research : within a changing information environment


Includes bibliographical references (pages 687-698) and indexes

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HF5415.2 .H258 hai HF5415.2 .H258 haiMain LibraryAvailable
HF5415.2 .H258 hai HF5415.2 .H258 haiMain LibraryAvailable

Detail Information

Call Number
HF5415.2 .H258 hai
Publisher McGraw-Hill/Irwin : Boston.,
Collation
xxiii, 720 pages : illustrations
Language
English
ISBN/ISSN
9780072538397
Edition
2nd
Subject(s)
Marketing research

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No other version available




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