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Image of Marketing management : a strategic, decision-making approach

Text

Marketing management : a strategic, decision-making approach


Includes bibliographical references and index

Availability

HF5415.13HF5415.13Main LibraryAvailable

Detail Information

Call Number
HF5415.13
Publisher McGraw-Hill Irwin : Boston, Mass..,
Collation
xxiv, 520 pages : illustrations
Language
English
ISBN/ISSN
9780072863703
Edition
5th
Subject(s)
Marketing
Management.

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No other version available




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