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Basic marketing : a marketing strategy planning approach


Includes indexes.

Availability

HF5415.13. M369HF5415.13. M369Main LibraryAvailable
HF5415.13. M369 c1HF5415.13. M369Main LibraryAvailable
HF5415.13. M369 c2HF5415.13. M369Main LibraryAvailable

Detail Information

Call Number
HF5415.13. M369
Publisher McGraw-Hill/Irwin : Boston.,
Collation
xxxvii, 758 [35] p.,
Language
English
ISBN/ISSN
9780071281041
Edition
17th ed.
Subject(s)
Management
Marketing

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No other version available




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