APA Style

Kotler, Philip.. (1994). Marketing management (8th). London: Prentice Hall International,.

Chicago Style

Kotler, Philip.. Marketing management. 8th London: Prentice Hall International,, 1994. Text.

MLA Style

Kotler, Philip.. Marketing management. 8th London: Prentice Hall International,, 1994. Text.

Turabian Style

Kotler, Philip.. Marketing management. 8th London: Prentice Hall International,, 1994. Print.