APA Style

McCarthy, E. Jerome, Perreault, William D., Jr.. (2003). Essentials of marketing : a global-managerial approach (9th). Boston, Mass.: McGraw-Hill Irwin.

Chicago Style

McCarthy, E. Jerome, Perreault, William D., Jr.. Essentials of marketing : a global-managerial approach. 9th Boston, Mass.: McGraw-Hill Irwin, 2003. Text.

MLA Style

McCarthy, E. Jerome, Perreault, William D., Jr.. Essentials of marketing : a global-managerial approach. 9th Boston, Mass.: McGraw-Hill Irwin, 2003. Text.

Turabian Style

McCarthy, E. Jerome, Perreault, William D., Jr.. Essentials of marketing : a global-managerial approach. 9th Boston, Mass.: McGraw-Hill Irwin, 2003. Print.