APA Style
McCarthy, E. Jerome, Perreault, William D., Jr.. (2005).
Basic marketing : a global-managerial approach (15th).
Boston, Mass:
McGraw-Hill Irwin.
Chicago Style
McCarthy, E. Jerome, Perreault, William D., Jr..
Basic marketing : a global-managerial approach.
15th
Boston, Mass:
McGraw-Hill Irwin,
2005.
Text.
MLA Style
McCarthy, E. Jerome, Perreault, William D., Jr..
Basic marketing : a global-managerial approach.
15th
Boston, Mass:
McGraw-Hill Irwin,
2005.
Text.
Turabian Style
McCarthy, E. Jerome, Perreault, William D., Jr..
Basic marketing : a global-managerial approach.
15th
Boston, Mass:
McGraw-Hill Irwin,
2005.
Print.